Customer Centric Technology for a Growing Coffee Company
Bear Market grew from early digital loyalty to a full branded customer experience with loyalty, gift cards, mobile payments, online ordering, and automated campaigns.
- Client: Bear Market
- Industry: Coffee Shop
- Format: Written case study
- Read time: 4 min
<img src="https://hub.facilipay.com/hubfs/Bear.png" alt="" width="25%" data-align="right" class="cs-img cs-img-right" style="width: 25%;"><p style="text-align: justify;">Learn how Facilipay helped with the Bear Market growth story. Beginning in 2014 with the implementation of our first-generation mobile Loyalty system, continuing to the introduction of a white-label Bear Market app in late 2018, and right up to today with the use of automated promotions to drive the adoption and usage of their app.</p><hr><p style="text-align: center;">Listen to the Co-Founder of Bear Market, Stephen Deasy, talk about his experiences with cashless and mobile technology with Facilipay</p><div class="cs-video cs-video-center" data-video="true" data-align="center"><iframe src="https://player.vimeo.com/video/400258671" frameborder="0" allow="autoplay; fullscreen; picture-in-picture; encrypted-media" allowfullscreen="true" loading="lazy"></iframe></div><hr><img src="https://pdxgybcqigjepeuikhea.supabase.co/storage/v1/object/public/media/case-studies/uploads/1777479813537-u9hil1.png" alt="" width="45%" data-align="right" class="cs-img cs-img-right" style="width: 45%;"><h2 style="text-align: left;">Timeline of implementation</h2><p style="text-align: justify;">The click and collect function allows customers to reserve food, guaranteeing that they will receive it at the time they choose. This allows the kitchen to be more efficient, producing more food at the right times and preparing it in advance when necessary.</p><p style="text-align: justify;">In addition, the data about orders gathered in Facilipay, including dish popularity and peak ordering periods, has allowed Fishbar to make informed planning decisions in areas like on the ordering of ingredients from suppliers resulting in reduced food waste, greater efficiencies and more cost savings.</p><hr><section data-features="[{"title":"Loyalty","description":"Bear Market were one of our first customers with our initial loyalty system that was powered with a business app on a tablet at the point of sale. Later when this technology was updated, Bear Market was able to offer loyalty rewards to all customers with each transaction on their POS.\n\n","iconUrl":"https://pdxgybcqigjepeuikhea.supabase.co/storage/v1/object/public/media/case-studies/uploads/1777480623735-kteoaw.png"},{"title":"Gift Cards","description":"Following on from their successful loyalty system, in 2015 Bear Market started selling their own brand physical gift cards powered by Facilipay. Customers could now give the gift of Bear Market to their friends and family. This technology has now been enhanced to enable online digital gift cards allowing Bear Market to sell digital gift cards directly and immediately via email from their website and social media accounts.\n\n","iconUrl":"https://pdxgybcqigjepeuikhea.supabase.co/storage/v1/object/public/media/case-studies/uploads/1777480701911-nlg1dy.png"},{"title":"Mobile Payments","description":"In 2017, Bear Market’s loyalty system was upgraded to enable customers to load funds to their digital Facilipay account for Bear Market and receive a 13% bonus for doing so. Immediately the number of customers using the loyalty system grew, and within 2 years, over 25% of Bear Market’s customers are loading funds and paying in advance via the Facilipay app.","iconUrl":"https://pdxgybcqigjepeuikhea.supabase.co/storage/v1/object/public/media/case-studies/uploads/1777480716511-uu56ye.png"},{"title":"Online Ordering","description":"Now that customers could load funds to their app and pay in store using their credit, Bear Market turned on Order Ahead to let customers order via the Facilipay app, and their website for seamless orders that customers can simply come in and pick up at a time that suits them","iconUrl":"https://pdxgybcqigjepeuikhea.supabase.co/storage/v1/object/public/media/case-studies/uploads/1777480663786-wo8fgs.png"},{"title":"Custom Branded App","description":"It was time to bring together all of their customer experience technology in one simple place for their customers. The Bear Market app was released on Apple and Android phones so customers could pay, earn loyalty and order online in one branded and easy to use app.","iconUrl":"https://pdxgybcqigjepeuikhea.supabase.co/storage/v1/object/public/media/case-studies/uploads/1777480681703-x1a0md.png"},{"title":"Campaigns","description":"2020, the year that brought us Covid-19, was a difficult year for all businesses. Our online ordering technology supported Bear Market during the pandemic when they had to ensure social distancing and once lockdown began to ease, Bear Market enabled Facilipay’s easy to use and automated offers to get customers back in store.","iconUrl":"https://pdxgybcqigjepeuikhea.supabase.co/storage/v1/object/public/media/case-studies/uploads/1777480644141-50vtbr.png"}]" data-align="full" data-columns="2" data-card-size="large" class="cs-feature-grid-block cs-feature-grid-full cs-feature-grid-cols-2 cs-feature-grid-large" data-feature-grid="true"><div class="cs-feature-grid-kicker">Features used</div><div class="cs-feature-grid-list"><article class="cs-feature-card"><span class="cs-feature-card-icon" aria-hidden="true"><img src="https://pdxgybcqigjepeuikhea.supabase.co/storage/v1/object/public/media/case-studies/uploads/1777480623735-kteoaw.png" alt="" class="cs-feature-card-image" loading="lazy"></span><div class="cs-feature-card-body"><h3>Loyalty</h3><p>Bear Market were one of our first customers with our initial loyalty system that was powered with a business app on a tablet at the point of sale. Later when this technology was updated, Bear Market was able to offer loyalty rewards to all customers with each transaction on their POS.
</p></div></article><article class="cs-feature-card"><span class="cs-feature-card-icon" aria-hidden="true"><img src="https://pdxgybcqigjepeuikhea.supabase.co/storage/v1/object/public/media/case-studies/uploads/1777480701911-nlg1dy.png" alt="" class="cs-feature-card-image" loading="lazy"></span><div class="cs-feature-card-body"><h3>Gift Cards</h3><p>Following on from their successful loyalty system, in 2015 Bear Market started selling their own brand physical gift cards powered by Facilipay. Customers could now give the gift of Bear Market to their friends and family. This technology has now been enhanced to enable online digital gift cards allowing Bear Market to sell digital gift cards directly and immediately via email from their website and social media accounts.
</p></div></article><article class="cs-feature-card"><span class="cs-feature-card-icon" aria-hidden="true"><img src="https://pdxgybcqigjepeuikhea.supabase.co/storage/v1/object/public/media/case-studies/uploads/1777480716511-uu56ye.png" alt="" class="cs-feature-card-image" loading="lazy"></span><div class="cs-feature-card-body"><h3>Mobile Payments</h3><p>In 2017, Bear Market’s loyalty system was upgraded to enable customers to load funds to their digital Facilipay account for Bear Market and receive a 13% bonus for doing so. Immediately the number of customers using the loyalty system grew, and within 2 years, over 25% of Bear Market’s customers are loading funds and paying in advance via the Facilipay app.</p></div></article><article class="cs-feature-card"><span class="cs-feature-card-icon" aria-hidden="true"><img src="https://pdxgybcqigjepeuikhea.supabase.co/storage/v1/object/public/media/case-studies/uploads/1777480663786-wo8fgs.png" alt="" class="cs-feature-card-image" loading="lazy"></span><div class="cs-feature-card-body"><h3>Online Ordering</h3><p>Now that customers could load funds to their app and pay in store using their credit, Bear Market turned on Order Ahead to let customers order via the Facilipay app, and their website for seamless orders that customers can simply come in and pick up at a time that suits them</p></div></article><article class="cs-feature-card"><span class="cs-feature-card-icon" aria-hidden="true"><img src="https://pdxgybcqigjepeuikhea.supabase.co/storage/v1/object/public/media/case-studies/uploads/1777480681703-x1a0md.png" alt="" class="cs-feature-card-image" loading="lazy"></span><div class="cs-feature-card-body"><h3>Custom Branded App</h3><p>It was time to bring together all of their customer experience technology in one simple place for their customers. The Bear Market app was released on Apple and Android phones so customers could pay, earn loyalty and order online in one branded and easy to use app.</p></div></article><article class="cs-feature-card"><span class="cs-feature-card-icon" aria-hidden="true"><img src="https://pdxgybcqigjepeuikhea.supabase.co/storage/v1/object/public/media/case-studies/uploads/1777480644141-50vtbr.png" alt="" class="cs-feature-card-image" loading="lazy"></span><div class="cs-feature-card-body"><h3>Campaigns</h3><p>2020, the year that brought us Covid-19, was a difficult year for all businesses. Our online ordering technology supported Bear Market during the pandemic when they had to ensure social distancing and once lockdown began to ease, Bear Market enabled Facilipay’s easy to use and automated offers to get customers back in store.</p></div></article></div></section><hr><h2 style="text-align: center;">Facilipay is proud to be core to Bear Market growth story</h2><p style="text-align: center;">With a partnership of 12 years and counting, we're very excited for what the future holds.</p><p style="text-align: left;"></p>
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